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Blog

Mission Measurement Trendletter — November 2014

Defining and Predicting Hunger Outcomes. In addition to forming a Microfinance Genome Consortium, we also recently worked with the Clinton Global Initiative to launch a Hunger Genome Consortium.


November 12, 2014

Blog

Capturing Consumer Demand for Social Impact

My Mission Measurement colleague, Sue Tobias, and I were struck by a recent BCG report entitled “An Imperative for Consumer Companies to Go Green.”


October 23, 2014

Blog

Is There a Future for Carbonated Soft Drinks?

Much has been made about consumers shifting away from traditional carbonated soft drinks (CSDs) in North America.


October 20, 2014

Blog

Mission Measurement Trendletter — October 2014

Free SSIR Recording on Using Big Data to Predict Social Impact. Jason Saul, Founder and CEO of Mission Measurement, and Nolan Gasser, architect of Pandora’s famed Music Genome Project™ explain...


October 9, 2014

Blog

New Research Simultaneously Helps CMOs and Society

As a CMO myself, I’m experiencing firsthand the profound changes in the marketplace and in how we provide value for clients, consumers or customers.


September 16, 2014

Blog

Mission Measurement Trendletter — September 2014

Forbes on the Impact Genome Project®. “Mission Measurement is pioneering the movement for change with the Impact Genome Project.


September 11, 2014

Blog

Using Big Data for Social Good

Every day, thousands of Americans apply for new credit cards, loans, and mortgages.


August 27, 2014

Blog

The Customer Knows Best: Wall Street Needs to Prioritize Consumer Research

In July’s edition of the Journal of Sustainable Finance & Banking John Hoeppner, Mission Measurement’s Head of Investment Research, outlines why a deep understanding of consumer decision-making is essential to investment analysis.


August 4, 2014

Blog

Mission Measurement Trendletter — July 2014

4 Tips for Measuring Outcomes (Not Activities). One of the most common frustrations for nonprofits is determining how to make use of limited resources to conduct evaluations that show an organization’s impact and meet grant makers’…


July 24, 2014

Blog

Mission Measurement Announces $1 Million Investment in Social Impact Genome at White House Impact Investing Conference

Today, at a White House roundtable on impact investing, Mission Measurement announced a $1 million investment in the Impact Genome Project®.


June 25, 2014

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Our mission is to solve the world’s most intractable social problems using data.

Mission Measurement is the industry leader in measuring social outcomes for governments, foundations, corporations and nonprofits.

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