Creating a new generation of data to solve social problems.

In July’s edition of the Journal of Sustainable Finance & Banking John Hoeppner, Mission Measurement's Head of Investment Research, outlines why a deep understanding of consumer decision-making is essential to investment analysis. 

Leading foundations adopt a new predictive approach to measuring social impact

Impact Genome Project™ enables impact investors to measure expected return on their investments

Quantifying the consumer demand for social impact and enabling brands to deliver social benefits that drive consumer purchase behavior.

It’s the same old story: Consumers say they care about social impact but their behavior just doesn’t match their statements. 

Mission Measurement Trendletter - May 2014

Mission Measurement Trendletter - April 2014

One of the greatest challenges facing nonprofits is proving how effective they are. To determine which social programs are making the most progress toward tackling critical social issues, most groups rely on inconsistent reports, cursory impressions, “brands,” or even politics. But there is a better way.

Each year, Skoll World Forum serves as a leitmotif for the field of social entrepreneurship.

Introduced at the Skoll World Forum, the Impact Genome Project uses data to predict social outcomes

How we can use “big data” to efficiently solve the world’s most pressing social problems through a revolutionary effort called the Impact Genome Project.™

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